{"id":440,"date":"2017-02-17T16:27:29","date_gmt":"2017-02-17T18:27:29","guid":{"rendered":"https:\/\/lets.events\/newblog\/top-10-de-como-fazer-um-crowdfunding-por-gustavo-ziller\/"},"modified":"2022-02-24T14:18:20","modified_gmt":"2022-02-24T17:18:20","slug":"top-10-de-como-fazer-um-crowdfunding-por-gustavo-ziller","status":"publish","type":"post","link":"https:\/\/lets.events\/blog\/top-10-de-como-fazer-um-crowdfunding-por-gustavo-ziller\/","title":{"rendered":"Top 10 de como fazer um crowdfunding &#8211; por Gustavo Ziller"},"content":{"rendered":"<p><!--kg-card-begin: markdown--><\/p>\n<p>Empreendedor digital e montanhista, Gustavo Ziller adora conversar com as pessoas. Nasceu para isso! Inspirar e ser inspirado por pessoas, lugares e ideias. Uma mente pensante e brilhante que cria, recria, desenvolve e apresenta solu\u00e7\u00f5es e estrat\u00e9gias ligadas \u00e0 vida criativa.<\/p>\n<p>Hoje, o empres\u00e1rio se dedica a empreitadas de tecnologia e aventura. Das montanhas que escalou, no projeto #7CUMES, veio a ideia genial de lan\u00e7ar uma campanha de financiamento coletivo, o chamado <em>crowdfunding<\/em>, para compartilhar com as pessoas suas aventuras como atleta e montanhista. A \u201cCole\u00e7\u00e3o 7CUMES\u201d documenta em livros as viagens de Ziller escalando as montanhas mais altas de cada um dos 7 continentes e tamb\u00e9m \u00e9 \u00a0<a href=\"http:\/\/canaloff.globo.com\/programas\/7cumes\/\">s\u00e9rie de TV transmitida pelo Canal Off<\/a>.<\/p>\n<p>Depois do lan\u00e7amento do livro Aconc\u00e1gua, o primeiro da cole\u00e7\u00e3o #7CUMES, o financiamento est\u00e1 em sua segunda fase e Ziller agora trabalha o segundo livro, Kilimanjaro, que tem previs\u00e3o de ser lan\u00e7ado em Abril. Para terminar os 7 cumes, o atleta ainda precisa escalar: Maci\u00e7o Vinson na Ant\u00e1rtida, Pir\u00e2mide Carstensz na Oceania, Denali na Am\u00e9rica do Norte e, por fim, Everest na \u00c1sia, o mais alto do mundo. P\u00e9 na estrada, Ziller!<\/p>\n<p>O #Lets conversou com o empres\u00e1rio e atleta, que fez um top 10 \u201cmaroto\u201d de como fazer bombar uma campanha de <em>crowdfunding<\/em>. Confira:<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/blog.lets.events\/wp-content\/uploads\/2017\/02\/Gustavo_Ziller_TreinoDedodeDeus_7CUMES_8-300x169.jpeg\" alt=\"\" loading=\"lazy\"><\/p>\n<ol>\n<li>Criar uma p\u00e1gina seguindo as melhores pr\u00e1ticas da plataforma escolhida;<\/li>\n<li>Produzir um v\u00eddeo original com a hist\u00f3ria do que voc\u00ea se prop\u00f5e a fazer;<\/li>\n<li>Comparar os valores das recompensas propostas com as de projetos similares;<\/li>\n<li>N\u00e3o ter como objetivo o lucro, mas a realiza\u00e7\u00e3o do seu projeto, produto ou proposta;<\/li>\n<li>Avisar familiares, amigos e parceiros da import\u00e2ncia da primeira semana de campanha;<\/li>\n<li>Aquecer o lan\u00e7amento da campanha com hist\u00f3rias e promo\u00e7\u00f5es;<\/li>\n<li>S\u00f3 lan\u00e7ar a campanha depois de ouvir a sua comunidade;<\/li>\n<li>Postar em redes sociais e no blog do Crowdfunding o passo a passo e as novidades da campanha;<\/li>\n<li>Sempre que bater uma meta ou alcan\u00e7ar 25%, 50%, 75% e at\u00e9 os 100% do projeto, publicar e contar para o seu p\u00fablico e comunidade que estamos quase l\u00e1;<\/li>\n<li>Dividir o \u00eaxito da campanha com cada um que participou com voc\u00ea dessa conquista.<\/li>\n<\/ol>\n<p>Voc\u00ea que chegou at\u00e9 aqui, vale agora <a href=\"https:\/\/www.youtube.com\/watch?v=fO5J0LJ2TNU\">assistir o v\u00eddeo teaser<\/a> do financiamento!<\/p>\n<p><a href=\"https:\/\/gziller.com\/\">Acompanhe o trabalho de Gustavo Ziller<\/a>.<\/p>\n<p><!--kg-card-end: markdown--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Empreendedor digital e montanhista, Gustavo Ziller adora conversar com as pessoas. Nasceu para isso! Inspirar e ser inspirado por pessoas, lugares e ideias. Uma mente<\/p>\n","protected":false},"author":1,"featured_media":430,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":[]},"categories":[19],"tags":[11],"class_list":["post-440","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-academia-de-marketing","tag-academia-de-marketing"],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.5 (Yoast SEO v21.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Top 10 de como fazer um crowdfunding - por Gustavo Ziller - Lets Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lets.events\/blog\/top-10-de-como-fazer-um-crowdfunding-por-gustavo-ziller\/\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/lets.events\/blog\/top-10-de-como-fazer-um-crowdfunding-por-gustavo-ziller\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/lets.events\/blog\/top-10-de-como-fazer-um-crowdfunding-por-gustavo-ziller\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/lets.events\/blog\/#\/schema\/person\/90389c0bd6952b46e01c28a847a0d212\"},\"headline\":\"Top 10 de como fazer um crowdfunding &#8211; por Gustavo Ziller\",\"datePublished\":\"2017-02-17T18:27:29+00:00\",\"dateModified\":\"2022-02-24T17:18:20+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/lets.events\/blog\/top-10-de-como-fazer-um-crowdfunding-por-gustavo-ziller\/\"},\"wordCount\":404,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/lets.events\/blog\/#organization\"},\"keywords\":[\"Academia de Marketing\"],\"articleSection\":[\"Academia de Marketing\"],\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/lets.events\/blog\/top-10-de-como-fazer-um-crowdfunding-por-gustavo-ziller\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/lets.events\/blog\/top-10-de-como-fazer-um-crowdfunding-por-gustavo-ziller\/\",\"url\":\"https:\/\/lets.events\/blog\/top-10-de-como-fazer-um-crowdfunding-por-gustavo-ziller\/\",\"name\":\"Top 10 de como fazer um crowdfunding - por Gustavo Ziller - Lets Blog\",\"isPartOf\":{\"@id\":\"https:\/\/lets.events\/blog\/#website\"},\"datePublished\":\"2017-02-17T18:27:29+00:00\",\"dateModified\":\"2022-02-24T17:18:20+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/lets.events\/blog\/top-10-de-como-fazer-um-crowdfunding-por-gustavo-ziller\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/lets.events\/blog\/top-10-de-como-fazer-um-crowdfunding-por-gustavo-ziller\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/lets.events\/blog\/top-10-de-como-fazer-um-crowdfunding-por-gustavo-ziller\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/lets.events\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Top 10 de como fazer um crowdfunding &#8211; por Gustavo Ziller\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/lets.events\/blog\/#website\",\"url\":\"https:\/\/lets.events\/blog\/\",\"name\":\"Lets Blog\",\"description\":\"As melhores dicas para que o seu evento seja um sucesso! 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